( Project Goals ) This project focused on creating a distinctive wine brand where contemporary elegance meets the unique character of Eger.
Our goal was to establish a memorable and refined identity that would feel authentic to the region while giving Savioli a confident, modern presence. Every visual element was designed to work together as part of a consistent brand world, from the logo and packaging to digital and printed communication.
( Project Scope )
Our work covered the complete development of the Savioli brand, including creative direction, logo design and the creation of a comprehensive visual identity. We developed the typography, colour palette and supporting graphic elements, then translated the system into packaging, print and digital applications. Every asset was carefully prepared to ensure a consistent and recognizable brand presence across all customer touchpoints.
The final identity provides Savioli with a flexible visual system that can grow alongside the brand. Its refined yet distinctive design supports both individual wine products and the wider brand story, ensuring a coherent appearance across labels, packaging and communication materials.
( Building the brand )
Creating a wine identity means balancing tradition, origin and contemporary relevance. Our task was to give Savioli a distinctive personality that feels connected to Eger while standing confidently in a competitive market.
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Designing a logo with a distinctive character that remains elegant, memorable and versatile.
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Creating a contemporary identity that reflects the brand’s connection to one of Hungary’s best-known wine regions.
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Building a coherent system of typography, colours and graphic elements around the central identity.
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Developing a flexible brand system that can support future wines, collections and communication formats.